Archive for January, 2012
Wake up and write for your existing readers (don’t look for readers later)
Seth Godin reminds us – again – of the new way to think about writing a business book. You are writing for the fans and followers you already have. Your tribe. They are the ones who will celebrate with you and kick off word-of-mouth sales if you set your launch price on Kindle at $0.00. As Seth puts it: “Wake […]
Want to reinvent your life and work after age 60? Follow Sam and me as we reinvent a yin yang life on the coast of Maine and in Brooklyn.
