Posts filed as “future of books”
Book Lust: How to Write a Short Nonfiction Book in 8 Weeks
Following is a draft of the introduction for the book I am working on. Book Lust is the new placeholder title. I’d love feedback on the title and the book concept. If you are like most Americans – or anyone anywhere, for that matter – you have dreamt about writing a book. It’s on your bucket list for one reason […]
Top 10 Questions on APE: the new bestseller on self-publishing by Guy Kawasaki and Shawn Welch
The inimitable Guy Kawasaki is the best-selling author of 10 books, the original chief evangelist for Apple, a venture capitalist, founder of Alltop.com, an ice hockey player and father to four children. He’s also the co-author, with the talented Shawn Welch, of APE: Author, Publisher, Entrepreneur | How to Publish a Book. It’s the best, most comprehensive (over 300 pages) book thus far on the topic […]
Vishwas Lele’s secret to turning a boring topic into a compelling eBook
Click here or click the cover to go to Vishwas Lele’s Amazon Kindle eBook. Vishwas Lele signed up to work with me as a Beta Author this past summer to write a short eBook. He is CTO of DC-based systems integration company Applied Information Sciences. I was delighted he was local because it meant we could meet face-to-face. Still, when […]
Price vs. value: what is an eBook worth?
When you say, “What is an eBook worth?” are you asking what the price of an eBook should be. Or are you posing the question: what is the value you get from downloading and reading an eBook? Aha. Two different things, right? Let’s look at value from two different perspectives: that of the author and that of the reader. The […]
A Summer Shipping Package to help you finish writing a short eBook
One of the participants in Beta Author Boost asked me recently if she was the “only one who had failed.” Eegads. No – ! No one failed. I won’t let them. What she meant is that she got stalled or stuck writing the manuscript of her short book and hasn’t finished yet. But it’s perfectly normal when you are writing […]
Why a short book? Hint: quicker to write and delivers same business benefits
The cool thing about writing a short book and publishing immediately on Amazon Kindle is that you can think of yourself as a Beta Author. Why Beta? Think of it as an Agile Book Launch. Your short book will be provocative, smart and well-written. It will have a sizzling title and a click-inducing cover. But it may be the first in […]
Three words for 2012: Alignment, Quiet and Compassion
Inspired by a number of other bloggers and authors, including Chris Brogan (Temple, Untangle, Practice), Jonathan Fields (Serve, Inspire, Transcend) and Chris Guillebeau (Finishing), I am starting 2012 with three words. I was tempted to say “launching” 2012 because that’s what it feels like. More about that in a minute. First, my words: Alignment Quiet Compassion Alignment 2012 is going […]
Wake up and write for your existing readers (don’t look for readers later)
Seth Godin reminds us – again – of the new way to think about writing a business book. You are writing for the fans and followers you already have. Your tribe. They are the ones who will celebrate with you and kick off word-of-mouth sales if you set your launch price on Kindle at $0.00. As Seth puts it: “Wake […]
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